What Is Embedded Finance and Why Every Business Should Care

The embedded finance market hit $92B in 2025 and is racing toward $228B by 2028. Here's how non-financial businesses are offering banking, lending, and insurance in-app.

The embedded finance market hit $92B in 2025 and is racing toward $228B by 2028. Here's how non-financial businesses are offering banking, lending, and insurance in-app.